TECNO MOBILE – Retail Design & Branding

Author
Designtech Eneterprises
Client
Tecno Mobile
Created Date
June 10, 2016
Skill
Retail Shop Branding/modelling Countrywide

Challenge:
Tecno needed to position itself as a premium brand for mobile devices across East Africa. They required that all shops be uniquely designed and branded as per the laid out brand guidelines and specifications globally.
Solution:
Designtech is continuously implementing this project successfully at various locations countrywide.
Results
The brand is now solid and has carved a niche with its target consumers and is among the top 3 brands in Kenya by market share and value. The brand has an imposing unique brand visibility and presence as well.